Lupa Kata Sandi? Klik di Sini

atau Masuk melalui

Belum Memiliki Akun Daftar di Sini


atau Daftar melalui

Sudah Memiliki Akun Masuk di Sini

Konfirmasi Email

Kami telah mengirimkan link aktivasi melalui email ke rudihamdani@gmail.com.

Klik link aktivasi dan dapatkan akses membaca 2 artikel gratis non Laput di koran dan Majalah Tempo

Jika Anda tidak menerima email,
Kirimkan Lagi Sekarang

South Korea's Young Shamans Revive Ancient Tradition with Social Media

Editor

Laila Afifa

8 June 2024 20:52 WIB

Social media illustration.

TEMPO.CO, Seoul - With statues of the Buddha and local gods, candles, and incense sticks, Lee Kyoung-hyun's shrine looks similar to those of Korean shamans from centuries past.

But the 29-year-old shaman - also known as Aegi Seonnyeo, or "Baby Angel" - reaches her clients in a thoroughly modern way: through social media accounts with hundreds of thousands of followers.

"Shamanism ... was believed to be an invisible, mysterious and spiritual world," Lee said, adding that she had noticed more South Korean shamans posting videos about the spiritual practice since she started her own YouTube channel in 2019.

South Korea is among the world's most modern and high-tech economies. More than half its population of 51 million is not religiously affiliated, polls show. But the appeal of shamanism has stood the test of time.

Kim Dong-kyu of the Academic Center for K-Religions at Sogang University, a private research university in Seoul, said shamans used to promote themselves in newspapers. It was a "natural phenomenon" to turn to social media, he said.

Google Trends shows that searches on YouTube for "shaman" and "fortune-telling" in Korean have nearly doubled over the past five years.

The spiritual tradition was central to the plot of a blockbuster South Korean film this year, 'Exhuma', in which shamans are tasked with lifting a curse on a family.

The movie depicts well-dressed shamans in their 20s and 30s and director Jang Jae-hyun said he discovered many young shamans while doing his research.

The movie has grossed at least 132 billion won ($97 million) internationally, raising interest in the religious tradition. Roughly one in five South Koreans have seen 'Exhuma,' according to Korean Film Council data.

"People used to hide that they lived as a (shaman). There was a lot of stigma," said 51-year-old Eunmi Pang, who has been a practitioner for almost 20 years. She said that shamans today were more willing to express and promote themselves.

Shamans - who are believed to have divination abilities - typically charge around 100,000 won ($73.09) for a consultation of between 30 and 60 minutes, according to Pang and online pricing lists seen by Reuters. They offer relationship advice, guidance on job searches, and predictions about the future, said Lee.

Shamans typically answer queries after conducting rituals that may involve ringing bells and tossing grains of rice.

They also sing, dance, and walk on the edge of a knife to call on divine intervention. While practices vary, many Korean shamans worship local deities such as the Mountain God, Great Spirit Grandmother, and Dragon King.

Park Chea-bin, a 33-year-old Buddhist, visited Lee when she was struggling to find a job in 2020. She said she felt "peace of mind" after consulting the practitioner.

"I was very anxious at the time but I became a little relaxed after deciding to let things go and focus on what I need to do," said Park, who found employment at roughly the same time.

"I'm a Buddhist but I know Christians around me who come for their niggles."



South Korea Declares 'Demographic Emergency' amid Low Birth Rate

6 jam lalu

South Korea Declares 'Demographic Emergency' amid Low Birth Rate

South Korean President Yoon Suk Yeol declared a 'demographic emergency' on Wednesday amid growing concern over the country's declining population.


Indonesian Minister Confirms Elaelo 'X Replacement' Application Not Sanctioned by Govt

1 hari lalu

Indonesian Minister Confirms Elaelo 'X Replacement' Application Not Sanctioned by Govt

The viral Elaelo application appeared after the government expressed its rejection of X's pornography policy.


Social Media Fuels Unhealthy Beauty Standards Among Indonesian Teens

8 hari lalu

Social Media Fuels Unhealthy Beauty Standards Among Indonesian Teens

Widespread use of social media among young people in Indonesia could be driving the country's rising prevalence of eating disorders too.


7 X Controversies Under Elon Musk Besides Allowing Pornography

8 hari lalu

7 X Controversies Under Elon Musk Besides Allowing Pornography

American billionaire Elon Musk has been making headlines since acquiring the social media platform X, formerly Twitter, in October 2022.


Kominfo Minister Says Social Media Council Plan Based on UNESCO Study

9 hari lalu

Kominfo Minister Says Social Media Council Plan Based on UNESCO Study

It is said that the Social Media Council aims to protect children from digital violence and bullying according to UNESCO standards.


Asia's Best Historical Sites to Visit in 2024, Borobudur in Indonesia Included

13 hari lalu

Asia's Best Historical Sites to Visit in 2024, Borobudur in Indonesia Included

The Asian continent with its rich culture has a plethora of historical sites that are steeped in centuries of human history.


Social Media Bans Distract from Real Issue

16 hari lalu

Social Media Bans Distract from Real Issue

Proposed social media bans are distracting us from the real issue - how to make digital experiences better for children.


Donald Trump Guilty Verdict; List of State Leaders Who Face Criminal Charges in Modern History

20 hari lalu

Donald Trump Guilty Verdict; List of State Leaders Who Face Criminal Charges in Modern History

Donald Trump was found guilty on Thursday on all 34 counts relating to hush-money payments.


South Korea Accuses North of 'Base' Act by Sending Balloons with Trash

21 hari lalu

South Korea Accuses North of 'Base' Act by Sending Balloons with Trash

South Korea accuses North Korea of sending a large number of balloons across the heavily fortified border.


Top 10 Countries with Most Effective Civil Service Performance, Canada Ranked 3rd

23 hari lalu

Top 10 Countries with Most Effective Civil Service Performance, Canada Ranked 3rd

The top 10 countries with the best civil service performance in the world are as follows.