TEMPO.CO, Jakarta - General insurance firm Asuransi Sinar Mas (ASM) is gearing up to launch a pet insurance. The product will have protection plans for cats and dogs.
ASM director Dumasi M. M. Samosir said the company had filed for a license from the Financial Services Authority (OJK). Dumasi hoped the product would be ready by the second half of 2018.
"We are conducting a study on what types of diseases domesticated dogs tend to catch," he said in Jakarta, Monday, April 2.
He added the pet insurance plans would cover accidents and health protections. The pets will be given microchip implants to mark that they are insured by Sinar Mas.
According to Dumasi, pet insurance products have actually been marketed by Asuransi Sinarmasnet—formerly a subsidiary of Asuransi Sinar Mas. Based on Sinarmasnet's marketing results last year, ASM found there was a lucrative market for pet insurance products.